ByBit, considered one of fastest and the most transparent Ethereum and Bitcoin trading platform, is collaborating with the popular Soccer sports club Borussia Dortmund for better brand outreach.
With the new partnership, Bybit will get an opportunity to make itself known in an upcoming prominent series of football matches.
Sports clubs meet Crypto trading platforms
Soccer sports and crypto trading platforms are coming together to promote the sports as well as encourage people to adopt different tokens as a part of the deal. In the past also there have been several such deals struck in different countries and this time it is a German Soccer Club.
Reports are that Borussia Dortmund or the popular BVB club has entered into a multi-year partnership with the crypto trading platform Bybit. The concerns from both the end have not divulged in detail all the specifics of the new partnership but what is known as of now is that it will be a full-proof plan to accentuate the brand’s outreach. Bybit CEO Ben Zhou in a statement issued talked about the roaring popularity of BVB will contribute to the cause. As of now, BVB has the 7th largest fan base and presents a huge opportunity to engage in such a deal.
“With the partnership, Bybit intends to increase its global reach and branding, as the Bybit logo and slogans will be presented virtually on BVB’s matches, their websites, and social platforms.”
ByBit’s chance for a major brand outreach
Bybit has a great opportunity in the upcoming eminent match with Bayern Munich in which it will be given the opportunity to display and outreach its slogan and logo on a larger note and to a much larger crowd base. The match is a significant one in which the clubs will come together and compete for first place in the Bundesliga. Bayern Munich is not new to blockchain-based involvements. Last year during fall, it already boasted of its blockchain-based merchandise to further augment its fan engagement.
The coming together of soccer clubs and the crypto sector is not new, as it started with fan token offerings of blockchain-based fantasy soccer and tokenized digital collectibles. Fans get an opportunity to own cool merchandise, become a part of the overall community helping the clubs in decision making, strategy, and a lot more. Zhou further added:
“In the near future we hope to be able to share news of a BVB fan token, however for the moment we cannot share any specific details. We can only mention that the previous attempt by BVB and Liquiditeam, announced in August, was unsuccessful and that we aim to change that.”
As the evolution of blockchain technology takes place, it will also bring with it increasing use cases that will further contribute to the cause.
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